Immerse in an extraordinary family bonding experience as SM malls in Marilao, Baliwag, and Pulilan celebrate an exciting Easter filled with bright and colorful kiddie activities. Let your creativity shine with Easter Artventures, where boys and girls can showcase their artistic talents through delightful pastel artworks on March 31 at SM City Marilao and SM City Baliwag and on March 30-31 at SM Center Pulilan.
Don’t miss out on the adorable Easter Costume Contest and Parade at SM Bulacan malls on March 31, where kids age 12 and below can flaunt their cute or fierce costumes and bunny clips. To register, simply scan the QR code and upload a photo of your receipt with a minimum of P1,000 in single or accumulated purchases until March 31, 2024, from any SM tenants where you’ll be competing.
Furthermore, kids and their families may hop on to fun-filled memories with photo spots at SM Bulacan malls. Seize the day with life-size Easter eggs, bunnies, and treats as perfect backdrop for cherished moments of togetherness.
It’s also a time of egg-citement for kids, as Toy Kingdom and SM Snack Exchange have fun surprises to make Easter egg-stra special.
Toy Kingdom has amazing stuff that highlights the Easter spirit. There are adorable bunny headbands, colorful and delightful eggs, bunny plushies, and wonderfully designed pails, baskets, and buckets with bunnies for Easter egg hunting.
Snack Exchange has chocolates, candies, and other sweet treats to celebrate Easter! An egg-citing surprise awaits kids in Kinder Joy and Zaini Egg Chocolates, which come with a toy inside. There are also colorful toy eggs and baskets from Dutche Chocolates, as well as lollipops in festive spring colors, swirls, and Easter shapes like bunny ears and colored eggs.
Check out these amazing Easter items at the Toy Kingdom store in SM City Marilao and the Toy Kingdom Express outlet at the SM Store in SM City Baliwag.
Explore the aweSM Easter celebrations at SM Bulacan malls and discover a world of enjoyable happenings and displays. For more information about the egg-citing Easter, visit the official social media pages of SM City Marilao, SM City Baliwag, and SM Center Pulilan.
Get the OPPO Pad Neo for only PHP 15,999 and the OPPO Enco Buds2 Pro for PHP 2,499 today!
OPPO unveils two IoT devices that complement an ecosystem of innovative, user-friendly, and high–quality technology. The OPPO Pad Neo and Enco Buds 2 Pro are crafted to cater to consumers’ everyday needs and are now available to purchase nationwide.
Pair the latest Reno11 Series 5G smartphones with these two devices and enhance the way you experience media, work on-the-go, or stay connected with your friends and loved ones.
Pad Neo: Improved Screen, More Immersive sound, Longer Battery Life
The OPPO Pad Neo boasts an 11.4-inch 2.4K ReadFit screen with Dolby Atmos and quad-speakers that allow you to have an immersive audio-visual experience with stunning clarity and vibrancy. Its 7:5 aspect ratio provides enhanced comfort and versatility, while still protecting your eyesight with its hardware-level low blue light technology that can filter out and reduce the proportion of harmful blue light under 40% right from the source. Compared to ordinary LCD screens, the Pad Neo reduces potential blue light damage by as much as half, so that you can continue binging and streaming or pull an all-nighter while doing your work without any eye strain.
This is complemented with a massive 8,000 mAh battery with a 33W SUPERVOOC fast charging feature that allows you non-stop and all-day entertainment. You can spend 14.5 hours streaming and watching or just doing your regular tasks.
Seamlessly integrating work and entertainment, the OPPO Pad Neo features smart cross-device connectivity, allowing effortless sharing of content and tasks between compatible devices. It is also powered by the MediaTek Helio G99 processor and equipped with dual 8MP cameras, allowing it to deliver a smooth performance and versatile functionality for all-day usage.
Enco Buds 2 Pro: Better Bass and Overall Sound, Clearer Calls, and More Durable Build
The OPPO Enco Buds 2 Pro offers an exceptional blend of premium sound quality, durability, and sleek design. It is designed with 12.4mm Extra Large Drivers that will deliver a superior bass quality. It also has the Enco Master Equalizer that allows the earbuds to deliver superb sound immersion and clarity. Not only that, the OPPO Enco Buds 2 allows the users to customize their listening experience with three sound profiles – Balanced, Bass, and Bold. This ensures an audio experience that is tailored to their preferences.
The OPPO Enco Buds 2 Pro is also Equipped with Dual Mics and AI Clear Call Algorithm that ensures crystal-clear conversations and audio listening by eliminating background noise and enhancing voice clarity.
Its fresh and lightweight design along with its IP55 dust and water resistance make it the perfect companion for any activity whether you are outdoors or not. Furthermore, its extended battery life of up to 38 hours ensures uninterrupted enjoyment throughout the day, or even jam non-stop listening to your favorite tunes in Spotify.
Enjoy the smooth and seamless connectivity of the OPPO ecosystem today!
OPPO’s new IoT devices shine because of their key improvements that prove why they’re worth the upgrade or why they should be your top-of-mind next purchase. They’re made even better when connected to the latest from OPPO’s line of Portrait Experts, the Reno11 Series 5G. Find the right OPPO device for you and make the most of its features and innovations today.
The OPPO Pad Neo sells for PHP 15,999 while the OPPO Enco Buds 2 Pro is priced at PHP 2,499. Get yours at all OPPO authorized stores nationwide and on OPPO’s official Shopee, Lazada, and TikTok Shop pages.
For more information about the OPPO Pad Neo and OPPO Enco Buds 2 Pro, visit OPPO Philippines’ official website at www.oppo.com.ph/ and Facebook page.
Alagang Jollibee. With a 20-year career in Jollibee, Amizah is grateful to be part of a company like the Jollibee Group that genuinely looks after its employees’ careers and well-being. Jollibee Group has long committed to providing its employees a nourishing professional workplace culture while sustaining its growth. The company continues to reinforce its global standing after receiving TIME Magazine’s World’s Best Companies award and its second Gallup Exceptional Workplace Award in 2023.
MANILA, Philippines. – Amizah Jobaina Catubig holds the distinction of being the first female manager of Jollibee Basilan. On top of that, she has led the store to receive its first Gold Award from the company’s Food, Safety, and Cleanliness (FSC) Standards audit within the first year of becoming its manager.
Amizah started as a part-time service crew and now oversees seven Jollibee stores in Davao as an Area Manager (AM).
Today, among all the milestones in her 20-year career in Jollibee Group, she counts how she started her career at the Jollibee Climaco branch in Zamboanga City on January 5, 2003, as one of the most memorable.
A colorful career in Mindanao
It took Amizah, or Jov to her colleagues, three tries before landing a job in Jollibee in 2003.
“Out of the 18 applicants at that time, I was blessed to become one of the three who passed and got hired,” she said.
In 2004, she became the cluster’s training manager and led staff training and deployment for new stores in the Zamboanga City area. Three years later, she became an Assistant Manager.
Amizah remained in the Mindanao region for the next eight years, taking on both exciting and challenging stores. She served as Officer-in-Charge of the Jollibee Zamboanga Tumaga kiosk, a branch struggling with sales then. She became the first female Restaurant Manager from Zamboanga at Jollibee Basilan, Jollibee’s 500th store. After this, she had supervisory stints in Ipil, Zamboanga Sibugay; Vamenta and Kasuwagan, Cagayan de Oro; and Pershing, Zamboanga.
She continued her stint in downtown Zamboanga by handling clusters in Pagadian and Ozamis in 2017 and those in South Cotabato and Sultan Kudarat in 2021 at the height of the pandemic.
A challenge matched with resolve
Of all these stints, Amizah considers the one at Jollibee Basilan in 2010 as the most challenging because of a bombing incident at the park in front of the store, which claimed the lives of ten individuals and sowed fear within the community.
“Nasa news parati ang Basilan during this time. There were bombings and threats in [the] town. Rizal Park, which is just in front of the store, was bombed,” Amizah recalled. (“Basilan was always in the news during this time.”)
Driven to push through. Amizah had humble beginnings at Jollibee, failing the application twice for an operations management trainee position before finally passing the screening. But once taken in, she resolved to make it to the top, from part-time service crew to becoming a training manager in only a year to managing seven Jollibee stores in Davao today.
“We felt the impact in the store. We witnessed [how] the customers panicked,” she added.
As a result, store sales suffered. To overcome this, their team beefed up the store’s security workforce and requested police visibility within store premises.
“We posted merchandising materials strategically for awareness. We strengthened store Food Service Cleanliness (FSC) Standards and implemented cost-saving initiatives. Our frontliners communicated to our customers in the local dialect for them to feel at home,” she added.
A year after the incident, Jollibee Basilan achieved its first Gold Award in FSC, the prestigious Presidential Awards for Performance Excellence (PAPE). Apart from that, they also achieved a double 100% rating in the corporate audit, another first for the branch, which covers auditing of internal processes.
FSC is Jollibee’s trademark of service: Food (F) served to the public must meet the company’s excellence standards, or it will not be served at all; the Service (S) must be fast and courteous; Cleanliness (C), from kitchen to utensils, must always be maintained.
PAPE, meanwhile, signifies the highest level of accomplishment in Jollibee, characterized by the store team’s achievement of the target sales, profit, FSC rating, and operations team performance requirements.
“We were able to turn a negative store into a profitable one,” Amizah happily noted.
Embracing cultures and ensuring standards
Amizah ensured that she embraced diversity and inclusivity in the Jollibee branches she handled.
“I am in the position to influence others to embrace the differences, [to] respect the person’s culture and religion. Inaaral ko ‘yung dialect saan man ako ma-assign to really blend in with the team.” (“I learned their dialect wherever I was assigned to really blend in with the team.”) “Pinapakita ko sa gawa. At pinaparamdam ko that we are fair to all,” she said. (“I show by doing. And I make them feel that we are fair to all.”)
All seven Davao stores she currently supervises have received valuable feedback from customers in the Muslim community, particularly for their pork-free offerings that are labeled accordingly on the menu.
Pride in Alagang Jollibee
Jollibee’s unique brand of care extends not only to its customers, but even so to its employees.
“Gumanda ang buhay namin because of Jollibee,” she revealed. (We have a better life today because of Jollibee.”)
The eldest in the family, Amizah supported the college education of her three younger siblings, who are now all gainfully employed. She was also able to build her family’s home.
Facing the challenge. Around a year after she took over the Jollibee Basilan branch, Amizah, and the team worked on their goals and eventually earned a double 100% rating in the corporate audit and bagged its first Gold Award in FSC in 2011.
Since her promotion to Area Manager in 2016, she has been extending help to the community where she lives. “I personally pay the utilities of our mosque monthly,” she said.
Born to OFW parents—her mother as a house helper and her father as a family driver in the Middle East—Amizah was raised by her grandparents. She grew up knowing how difficult life could be.
“Natuto kaming makisalamuha at the age of 5. Nakitira kami, palipat-lipat sa bahay ng lola at tita namin,” she said. (“We had to learn how to deal with people at age 5. We lived with our grandmother and aunt and would move between their houses.”)
Alagang Jollibee is how she refers to the way the company cares for its employees.
“AngAlagang Jollibee ay madadama mo,” she said. (“You can feel the Alagang Jollibee,” she said). “It fosters a culture that values respect and fairness.”
Amizah is proud to be part of Jollibee. “I take [that] pride where I go, that I work in a company that values its people and promotes Filipino values,” she said.
Beko Philippines is excited to announce that it will now oversee the distribution and after-sales services for Hitachi branded home appliances in the Philippine market. Beko Philippines will directly coordinate with Arçelik Hitachi Home Appliances, a joint venture between Arçelik and Hitachi Global Life Solutions, Inc., established in July 2021, responsible for manufacturing, selling, and servicing Hitachi branded home appliances worldwide (excluding Japan). This transition aims to ensure uninterrupted supply and enhanced services of Hitachi branded Home Appliances products for customers in the Philippines.
“We are thrilled to announce that our company has been selected as the new distributor for Hitachi branded home appliances in the Philippines. Our team is committed to upholding the high standards for our premium range, and to further enhancing the availability and accessibility of products to customers,” said Gurhan Gunal, Beko Philippines Country Director.
Delivering High-Quality Life solutions for Filipino Consumers
With a renewed focus on enhancing the lives of Filipino consumers through cutting-edge technology and unparalleled convenience, Hitachi invites households across the nation to discover the “Art of Ease”. This philosophy brings together comfort, convenience, and quality, where each product is a piece in the mosaic of a comfortable, efficient, and enjoyable lifestyle.
The relaunch of Hitachi Home Appliances in the Philippines marks a significant milestone in the brand’s commitment to delivering exceptional quality and performance to its customers. Each Hitachi Home appliance is a result of blending traditional Japanese attention to detail and unwavering commitment to excellence. By blending technology and lifestyle seamlessly, Hitachi offers products tailored to meet diverse needs and bring practicality and harmony to every Filipino home.
Currently, Hitachi Refrigerators are already available in the Philippines and set to release new home appliance lineups in the coming months, all to carry the same prowess, innovation, and excellence that the brand is known for to meet the diverse needs of the consumers.
For more information about Hitachi Home Appliances, visit www.hitachi-homeappliances.com/ph and follow @hitachihomeappliancesphilippines on Facebook and Instagram.
Fifth Top Taxpayer of Pasig City. Pasig City Mayor Vico Sotto (third from left) and Vice Mayor Robert Jaworski, Jr. (fifth from left) lead the recognition of the city’s top taxpayers. Receiving the award on behalf of the Jollibee Group were Clarisa Guerra, Jollibee Worldwide Services Director of Tax Services (fourth from left); and Atty. Anna Marie Curan, Jollibee Group Corporate Tax Manager (second from left).
MANILA, Philippines. – The Jollibee Group was named the top fifth business taxpayer in Pasig City for 2023, further reinforcing its commitment to contribute to nation-building.
The awarding ceremony, themed “One of the Pillars of Progress: Honoring our Tax Contributors,” was held at The Grove by Rockwell. Pasig City Mayor Vico Sotto, Vice Mayor Robert Jaworski, Jr., and the Pasig City Council recognized the city’s top taxpayers who contributed to the city’s programs and services through fast and efficient payment of due taxes.
“As a company proudly founded in the Philippines, we share in the role of nation-building. We do this not only by growing our business and serving food that brings joy to Filipinos but also by being a responsible taxpayer and corporate citizen,” shared Joseph Tanbuntiong, Jollibee Group Chief Business Officer and Head of Jollibee Group’s Philippine Business. We remain committed to supporting the government’s programs that help uplift the lives of our fellow Filipinos.”
The Jollibee Group’s Philippine portfolio includes well-loved brands such as Jollibee, Chowking, Greenwich, Mang Inasal, and Red Ribbon. As of December 2023, the Company has over 3,300 stores in the country.
Be summer-ready and capture memorable adventures with OPPO Reno Series’ newest and more accessible Portrait Expert, priced at Php 18,999
With the summer season now in full swing, many are gearing up to have some fun under the sun. From preparing your summer fits, to finalizing plans on which beach to visit or which country to go to next, this season is all about creating new, standout experiences.
And what better way to remember them than by documenting them all with a smartphone that’s designed to elevate your summer photography game.
The new OPPO Reno11 F 5G is this season’s perfect companion, packed with a powerful camera system and the innovative Portrait Expert Engine that allows you to capture summer at your fingertips. Here are ways to become a Portrait Expert with the new OPPO Reno11 F 5G.
Explore Limitless Perspectives
The Philippines is blessed with many amazing and exciting destinations that are a stone’s throw away from Manila. You can climb Mt. Batulao in Batangas, dive and discover the rich marine life in Anilao, explore the old town of Taal and see the Taal Basilica, the largest church in the country, or stop and admire the colorful floral landscape at Perlas ng Silang, at the heart of Cavite.
Embark on a journey of exploration and discovery with the OPPO Reno11 F 5G’s 8MP Ultra-Wide Camera that has a 112-degree field of view. Whether you’re wandering through a stunning landscape or in a sea of clouds on top of a mountain, the wide-angle lens of the OPPO Reno11 F 5G lets you unleash your creativity and capture nature’s true beauty and its entirety. With every click, immerse yourself in a world of endless possibilities and breathtaking views.
Embrace the Beauty Natural Lighting Brings
There’s no better season to chase the sun’s golden hour than during summer. With the natural light it offers, there’s no doubt that all your photos will capture the best of shots.
Whether you basking on the majestic beach of Boracay or just enjoying a fun activity in the city under the sun, the OPPO Reno11 F 5G’s 64MP Main Camera has an OmniVision OV64B sensor with a f/1.7 aperture lens that can help you capture the nuances of natural light – whether its too harsh or not – so you are sure your snaps are more flattering and dramatic.
Capture Authentic Moments in Portraits
The OPPO Reno11 F 5G allows you to capture core summer memories or even your sunkissed aesthetic with its Portrait Expert Engine. OPPO Reno11 F 5G’s powerful Portrait Expert Engine allows you to dive into the art of mobile photography with exceptional portraits that capture the true essence of your subjects. With the Subject/Scene Separation and Facial Enhancement, you are sure to take 100% IG-worthy photos for your summer posts.
Take Selfies Worth Sharing
Your summer escapades aren’t complete without you taking your summer OOTDs and fits. Whether basking under the heat of the sun or just hanging out with your friends, you can elevate your selfie or wefie game with the OPPO Reno11 F 5G’s high-resolution 32MP Selfie Camera. OPPO Reno11 F 5G’s front camera can take solo shots or group selfies, not to mention its Portrait Mode that adds a soft background touch to your selfies.
Create your Summer Vlogs in 4K
Why limit your capturing of your summer moment to photos only? The OPPO Reno11 F 5G’s enhanced video capabilities for both the front and rear cameras will let you unleash your inner vlogger and capture your summer adventures in stunning 4K resolution. Whether you’re documenting your surfing in La Union or memorable summer parties in Siargao, every video will be a masterpiece, preserving your memories in breathtaking detail.
Beyond its exceptional camera prowess, the OPPO Reno11 F 5G also captures the beauty of nature, making it the perfect summer accessory. The OPPO Reno11 F 5G’s three dazzling colorways, Coral Purple, Palm Green, and Ocean Blue, are all made possible by a distinct Magnetic Particle Design, OPPO’s newest innovation that illuminates a dazzling visual impact.
Ready to Own the Summer with the latest Portrait Expert?
Don’t miss out on the opportunity to elevate your summer experience with the OPPO Reno11 F 5G. The OPPO Reno11 F 5G is now widely available for Php 18,999 in all authorized OPPO retail stores nationwide and on OPPO’s official Shopee, Lazada, and TikTok Shop channels.
The OPPO Reno11 F 5G is also available in installment plans via Home Credit and Credit Card payment options. Home Credit offers installment plans of 6/9/12/15/18 months at 0% interest in all partnered OPPO stores nationwide. Purchases via credit cards are also available in 6- or 12-month installments at 0% interest for all credit cards.
My OPPO App User Benefits
New OPPO Reno11 F 5G users will enjoy standout benefits when they download the MyOPPO App and bind their new devices. Some of the amazing perks include the following:
4,500 Mabuhay Miles from Philippine Airlines
100 PICKUP Points from PICKUP COFFEE
Billow Minis from BASH
Php 200 voucher from Bistro Group
Php 100 gift code from Zalora
Php 100 gift code from Sodexo
For more information on the OPPO Reno11 F 5G and its specs, visit OPPO Philippines’ official website at www.oppo.com.ph/ and Facebook page.
Hippity, hoppity, hop! While everyone else is hitting the road for the long weekend, why not stay put and soak up the rare urban tranquility this Holy Week? SM City Grand Central, SM Center Sangandaan, and SM City Valenzuela have cooked up a basketful of fun activities just for you and your little ones!
Get ready for a crackin’ good time this Easter Sunday, March 31, with the much-awaited Easter Artventures! From egg decorating and face painting to plushie-making workshops, there’s something for kids of all ages to unleash their inner artist and have a blast.
Hop over to SM Supermalls’ Easter Costume Contest and Parade for a chance to win amazing prizes! Strut your fun and festive Easter-inspired costume while capturing memorable photos at the mall’s IG-worthy spaces and TikTok spots.
Families can relive cherished childhood memories by joining the Easter Egg Hunt. Witness the joy on children’s faces as they eagerly search for hidden Easter Eggs. And that’s not all – families can also delight in the Easter Bunny Bunch Meet & Greet, promising heaps of laughter and entertainment.
But the fun doesn’t end there! Make sure to swing by The SM Store’s Kids’ Accessories and Snack Exchange section, where a world of delights awaits. Discover the playful and practical Plush Bolster Bunnies and charming bunny headbands in the Kids’ Accessories section.
Meanwhile, the SM Snack Exchange boasts a wide array of chocolates, candies, and other delectable treats perfect for the Easter Egg Hunt. Kids will be thrilled with the egg-citing surprises tucked inside Kinder Joy eggs. Colorful baskets and lollipops in vibrant hues are also available, promising a festive touch to the Easter celebrations.
Have an easter-rific adventure! Head over to SM City Grand Central, SM Center Sangandaan, and SM City Valenzuela for a hopping good time!
A single whiff of a golden brown-fried SPAM® can instantly bring nostalgia to any Filipino. This luncheon meat is a no-fail comfort food choice many of us reach for due to its savory flavor and because of how easy it is to prepare. But while the country has fallen in love with its rice and hot pandesal pairings, there are now more ways to savor it like the first time. Convenience go-to 7-Eleven takes it with a twist by joining hands with SPAM® for its newest delectable duo under the 7-Fresh line: SPAM® Egg and Cheese Onigirazu and SPAM® Egg and Cheese Korean Egg Drop Sandwich.
Whether it’s the always-on-the-go, work-week warriors, or foodies who like all things trendy, 7-Eleven sure knows how to tickle everyone’s taste buds with its buck-saving and unique innovations. Just last year, the 7-Fresh line introduced its Beef Bulgogi Onigirazu and Korean Egg Drop Sandwich which both became hits. This time, customers can enjoy these goodies with another crowd favorite, SPAM®.
One’s a snack and two’s a meal with SPAM® Egg and Cheese Onigirazu priced at only P79. This Japanese-originated treat is wrapped delicately with a nori sheet stuffed with fluffy eggs and mayo dressing. It’s a meaty double delight as customers can choose between SPAM® or beef bulgogi filling. A choice that is sure to solve one’s hankering for something savory.
Fans can also relish SPAM® through its Korean Egg Drop Sandwich form. Retailing for P99, the SPAM® and Cheese Egg Drop Sandwich is a popular food most often seen in K-Dramas that is filled with cheese, egg, and SPAM® in a soft, buttery brioche bread—an eggcellent symphony of Korean flavors made accessible. This, too, comes with another meat variant loaded with bacon and corn instead.
Industry-leading 7-Eleven is known as the paboritong kapitbahay primarily because of its creative food concepts that are easy on the pocket but big on the taste. Always exciting its loyalists, Pinoys can now enjoy their comfort food in a can in a newer, foreign flair right at every corner of the neighborhood.
Take first dibs now and have a taste of SPAM® and Cheese Egg Drop Sandwich and SPAM® Egg and Cheese Onigirazu at select Luzon 7-Eleven stores.
Cheers to 40 years with 7-Eleven and like us on 7-Eleven Philippines Facebook, follow @711ph on Instagram, and @711philippines on Twitter and TikTok, and visit our website www.7-eleven.com.ph for more information.
(L-R) TCL PH Sales Director for Brown Lines Cyd Montebon, Sales Director for Business Development and Diversified Products Jay Guanzon, TCL PH Chief Executive Officer Loyal Cheng, TCL PH Product Manager for Air Solutions Technologies Bert Cheung, TCL PH Marketing Head Shae Yu Xiaoling, TCL Brand Manager Joseph Cernitchez with TCL Brand Partners for CoolPro | FreshIN 2.0 Coleen Garcia and Sarah Lahbati
In line with its 24th year celebration, TCL, a leading consumer electronics brand and one of the world’s top two TV brands, recently revealed the newest and most innovative Air Conditioner to date dubbed as TCL CoolPro | FreshIN 2.0 Breathe+, Live Cool Inverter Air Conditioner in a media launch event held at the Orchard Ballroom, Ascott Hotel BGC.
TCL Chief Operating Officer Loyal Cheng welcomed the media guests as a program starter and shared the company’s humbling experience and progress over time, “In the past, TCL has always been better known for its Television business, but lately, it has been a surprising development that our Air Conditioner products have also risen to popularity in the Philippine market. I would also like to say that the average growth rate of our AC business has reached an amazing 60%. This inspires us to strive to better ourselves in bringing more innovative and better products to the Filipino people.”
The event also became informative as Mr. Bert Cheung, Product Manager for TCL Air Solutions Technologies, took some time to share valuable insights and presented top key benefits of the latest TCL CoolPro | FreshIN 2.0 Breathe+, Live Cool Inverter Air Conditioner.
“At TCL, we accepted one mission. We want our customers to experience a healthier life by letting them breathe and enjoy nothing but fresh and clean air. With the new TCL CoolPro | Breathe+, your family will enjoy and be assured of breathing healthy and fresh air all the time, you are assured of its superior cooling comfort, eased up by its advanced AI full DC inverter technology and convenience by its IoT capability that is flexible to either Google or Alexa home IoT ecosystems. All these features and benefits came from the years of dedication by my fellow engineers at TCL to bring the Filipino people nothing but the best yet friendly to the pocket of everyone,” Mr. Bert Cheung shared.
TCL PH Chief Executive Officer Loyal Cheng
TCL PH Product Manager for Air Solutions Technologies Mr. Bert Cheung and Sales Director for Business Development and Diversified Products Mr. Jay Guanzon
Likewise, the launch event even became glittery with the attendance of two top celebrity moms slash fashionable icons who are dubbed as TCL Brand Partners for CoolPro | FreshIN 2.0, namely Sarah Lahbati and Coleen Garcia-Crawford.
In a short Q & A session, both of them shared their personal experiences with the TCL CoolPro | FreshIN 2.0 Breathe+, Live Cool Inverter Air Conditioner. Both actresses offered insightful commentary from the viewpoint of moms, highlighting the significance of comfort and air quality in establishing a healthy home for families.
Sarah and Coleen also praised TCL for its dedication to sustainability and innovation during the interview portion of the launch event. FreshIN 2.0’s sophisticated air filtration technology and simple interface were emphasized as its significant features, which they felt would be especially helpful for homes containing children.
Coleen enthused, “I want only the best for my son, Amari. That’s why even the air that comes out of the ACs, I’m still going to be strict that it’s pure and healthy. It’s amazing that the TCL CoolPro | FreshIN 2.0 Breathe+, Live Cool Inverter Air Conditioner has a Visible Air Quality Display that allows you to immediately know the current indoor air condition. The color code quickly allows you to assess whether the air quality in your room is at optimal levels.”
Sarah also raved about how techie the TCL CoolPro | FreshIN 2.0 Breathe+, Live Cool Inverter Air Conditioner is. “I am very impressed with its ‘Smart Control’ feature, which enables me to adjust the temperature within my household from any location using either the TCL Home App or simple voice commands. For instance, I can activate my air conditioner before entering my room by instructing Google Home.”
TCL Brand Manager Joseph Cernitchez with TCL Brand Partners for CoolPro | FreshIN 2.0 Coleen Garcia and Sarah Lahbati
TCL won’t stop in launching innovative products to help the consumers’ lives easier, this was revealed by Mr. Jay Guanzon, TCL PH Sales Director- Business Development and Diversified Products in his closing remarks.
Mr. Jay Guanzon emphasized in his closing remarks, “Here at TCL Philippines, our mission has always been to Inspire Greatness. We strive to achieve this by continuously offering innovative and design-enhanced products that bring joy to consumers’ lives. However, our journey doesn’t end here. We are committed to bringing even more innovation to the table, not just in terms of AC products but also in appliances in the near future. So stay tuned and keep your eyes peeled for what’s to come.”
As an introductory promo offer starting April 1-May 31, 2024, TCL CoolPro | FreshIN 2.0 Breathe+, Live Cool Inverter Air Conditioner Split Inverter will be priced at Php 50,995 for 1HP variant, while the 1.5 HP variant is at Php 54,995. For the window type TCL CoolPro | FreshIN 2.0 Breathe+, Live Cool Inverter Air Conditioner, the 1 HP model is priced at Php 25,995, and a 1.5 HP model, at Php 27,995 (cash tenders).
TCL CoolPro | FreshIN 2.0 Breathe+, Live Cool Inverter Air Conditioner is available at all TCL authorized dealers nationwide. For more information, please visit the TCL website at https://www.tcl.com/ph/en.
The World TB Day 2024 Celebration at the Quirino Grandstand breaking the world record for the “largest human lung formation”.
National Solidarity in the Fight Against TB Exemplified at the Record-
Breaking Human Lung Formation Activity
on World TB Day 2024
MANILA, Philippines — World TB Day 2024 took place at the Quirino Grandstand. Over 5,500 enthusiastic participants worked in unison to break India’s world record for the largest human lung formation in history during the celebration. The feat was achieved through community solidarity, commitment, and dedication, as everyone with one accord stated: “Tuloy ang bayanihan, TB ay tuldukan! Para Healthy Lungs, Pa-check ka Lungs!”
The event was celebrated by the Department of Health (DOH) in collaboration with and thanks to support from the United States Agency for International Development (USAID), Family Health International 360, the World Health Organization (WHO) Philippines, the Philippine Business for Social Progress (PBSP), Stop TB Partnerships, and other partners.
The aim of the celebration was to raise public awareness about the devastating health, social, and economic consequences of tuberculosis (TB) and ignite the flame of solidarity among partners and participants, emphasizing the collaborative effort required to combat TB. Mr. Joegene Mangilaya, a participant who survived multidrug-resistant TB (MDRTB), declared, “As a survivor, it’s time for us to speak and to support… I am an advocate for TB survivors in the Philippines and I’ve now gone from surviving to striving.”
The city government of Manila (where the event was held) expressed their solidarity in combating TB, a global health challenge affecting millions. Together with other partners, representatives pledged to help increase awareness, advocate for better healthcare access, and support research for improved treatment and prevention methods.
DOH Secretary, Teodoro Herbosa, said in his speech, “Nakita niyo hindi madali mag-attempt ng world record. Napaka-strikto ng rules at hindi natin ito magagawa kung hindi tayo magtutulong-tulong at magbayanihan. Ganun din sana ang mangyari para matuldukan natin ang TB.” He added, “Ang TB ay isang sakit na matagal nang nandirito sa ating bayan at kaya naman gamutin sa proseso ng pag-test ng x-ray, ng molecular test at mga gamot. Available po yan at binibili ng Department of Health at ng Pamahalaan ng Pilipinas. Isa ito sa mga inutos ng ating presidente na ayusin natin: ang problema ng TB sa Pilipinas.”
World TB Day, observed on March 24, serves as an opportunity to mobilize efforts from different sectors in addressing the disease and supporting TB survivors as well as at-risk populations. With the running theme of “Urgent, Collective Action to Save Lives” this year’s event in Manila also carried the reminder “Ituloy ang Bayanihan! TB ay Tuldukan!” to build on the milestones gained post-COVID-19 pandemic.
“For the past two weeks, people from almost 100 countries were here in Manila engaged by Stop TB Partnership to show the great work done by the world, people in the Department of Health, PhilCAT and all the TB-related organizations here,” shared Dr. Lucica Ditiu, Executive Director of the Stop TB Partnership.
She added, “I want to thank everyone that came at 4 a.m. today and stayed here with us. You did it for the country. You did it for your people. You did it for the people with TB to show that TB exists and TB kills people, but there is no shame, no stigma in having TB. From the Stop TB Partnership in Geneva, thank you.”
The human lung formation was made up of 5,596 people in total. This surpassed the previous 2017 record of 5,003 people in India. The activity served as a powerful visual representation of the importance of lung health and the urgent need to eradicate TB not just in the Philippines, but in the world.
USAID Office of Health Director, Andrea Halverson, said, “Thank you for being a part of history today. USAID is proud to stand together with you, with our friends in the Department of Health, with our partners, friends, and allies on stage with us today to say together, yes, we can end TB! Tuloy ang bayanihan, TB ay tuldukan!”
Representatives from various groups were in attendance to show support for the campaign. These included: The Global Fund to Fight AIDS, Tuberculosis, and Malaria Fund Portfolio Manager Mr. Mark Saalfeld; FHI360 Chief of Party Dr. Soliman Guirgis; Metro Manila Center for Health Development Regional Director Dr. Rio Magpantay; Manila City Mayor Honey Lacuna-Pangan; WHO Representatives Dr. Rui De Jesus and Dr. Graham Perry Harrison; Stop TB Partnership Executive Director Dr. Lucica Ditiu; PhilCAT Chair, Dr. Janice Caoili; Philippine Business for Social Progress (PBSP) Executive Director, Mr. Elvin Uy; USAID Office for Health Director, Ms. Andrea Halverson; DOH Secretary Teodoro Herbosa; and DILG Assistant Secretary for International Relations Ms. Lilian De Leon.
The spirit of solidarity demonstrated at this year’s national celebration of World TB Day serves to inspire communities not just in the Philippines but worldwide to unite in the fight against TB to ensure a healthier, TB-free future for all.