Acer Philippines in collaboration with Casio G-Shock launches #TimeForUs. The leading tech and innovations company wanted to unite the Gen Xers and millennials. Bridging the gap through technology, breaking down barriers built on misconceptions and misunderstandings.
“At Acer, we believe that it’s time to focus on bridging the generation divide,” shares Sue Ong-Lim, Sales and Marketing Director of Acer Philippines. “It’s imperative that we see that, amidst the differences between Gen Xers and millennials, they are also a lot alike.”
Central to the campaign is the partnership between Acer Philippines and G-Shock, a franchise owned by Casio. G-Shock’s appeal has spanned both the Gen X and millennial generation, and continues to be popular among the youth today.
Acer Philippines also called on rock musician Basti Artadi and spoken word artist Juan Miguel Severo, both artistic icons of their craft and time, to collaborate and develop “Time For Us” a musical-and-spoken word piece to drive the message of the campaign. Basti Artadi, vocalist of the award-winning rock band Wolfgang, rose to fame in the mid- to late-90s, making him a legend among those from Gen X.
Meanwhile, Juan Miguel Severo popularized the art of spoken word poetry when “Ito Na Ang Huling Tula Na Isusulat Ko Para Sa’yo”, his original piece, made rounds on social media, making it viral among the millennials. The piece cemented the admiration of spoken word poetry as an art form, and since then, Juan Miguel Severo has become the face of the craft.
“G-Shock is proud to be Acer’s partner in furthering this cause. With Basti Artadi and Juan Miguel Severo, we aspire to bring the Gen X and millennial generation together,” says Charlene Hung, Marketing Officer of Casio Philippines. “With their help, we are optimistic that we will ultimately be able to succeed.”
The #TimeForUs Launch Event
Last June 20, 2017 at Yes Please, Acer Philippines launch #TimeForUs. This modern bar at Bonifacio Global City was transformed into a nostalgic wonderland reminiscent of the 80s and 90s, but peppered with today’s technology, symbolic of the event’s cause – old school arcades paired with Acer’s latest laptops, music sets that shifted from old school beats to modern pop, and an overall aesthetic that brought out the best from both eras.
GET A FREE CASIO G-SHOCK WHEN YOU PURCHASE A QUALIFYING ACER LAPTOP
As Acer Philippines formally announced its partnership with G-Shock, the powerhouse brands launched the #TimeForUs promo, where every purchase of qualifying Acer laptops entitles its buyers to a G-Shock watch, which they may claim in any of Acer’s service centers in Manila, Cebu, and Davao.
The event also saw the debut of “Time For Us” – the musical-and-spoken word piece created by Basti Artadi and Juan Miguel Severo. Basti Artadi pumped up the crowd with his roaring voice as Juan Miguel Severo, representative of the millennials, spewed compelling words; together, they delivered a powerful performance which was symbolic of two generations uniting.
The Time For Us music video is now live online – you may watch the compelling piece at the Acer Philippines Facebook Page.
“At the end of the campaign, we want to have brought a better understanding of and between Gen Xers and millennials,” shares Ray Gozon, Senior Marketing Manager of Acer Philippines. “We want these two generations to see the merits of working together.”
To learn more about Acer and #TimeForUs, you can visit www.acer.com.ph, follow @acerphils on Twitter, or visit the Acer Philippines Facebook page at www.facebook.com/AcerPH. Interested parties may also see flyers for more details on the G-Shock promo.
More Filipinos will now have access to up-to- date information as PLDT wireless subsidiary Smart Communications partners with Twitter to bring the Twitter Lite experience to mobile users across the country.
Twitter has launched a data-friendly version of its service called Twitter Lite, which will enhance Filipino users’ mobile-first experience with fast and real-time information on what’s happening around the world and what people are talking about.
Twitter Lite users will still get to enjoy the key features of Twitter on mobile web, without consuming too much data. To activate Twitter Lite, users must log on to mobile.twitter.com on their phone browser, click on their user photo to go to settings, and activate the Data Saver mode. On the Twitter Lite timeline, users will see a preview of images and videos, before choosing which ones to fully load.
Optimal use via TNT, Opera Mini
To maximize the Twitter Lite experience, TNT, Smart’s value brand, is offering three-day access to Twitter, whether via Twitter app or mobile web browser, for just P10. To avail of this service, TNT subscribers may text TWITTER10 to 4545.
Smart Prepaid users may also avail of All Out Surf 30, which offers 300 MB open access that can be used for Twitter for two days, apart from unlimited texts to all networks and 30-minute calls to Smart, TNT, and Sun. Smart Prepaid subscribers may text ALLOUT30 to 9999 to get this data package.
Using Opera Mini further amplifies Smart, Sun and TNT users’ Twitter Lite experience, as the browser compresses data and loads faster. The Twitter Lite option is set on the speed dial of Opera Mini upon installation, giving Smart, Sun and TNT subscribers easy access to the latest news and information on their favorite entertainment and sports celebrities.
Beneficial partnership
“We are happy to partner with Twitter to offer the Twitter Lite experience to our more than 63 million subscribers across the Philippines,” said Harvey Libarnes, vice president for digital products and partnerships at Smart. “This partnership will benefit our subscribers, especially those who have limited connectivity, because they will get to fully enjoy the mobile web features of Twitter while at the same time have access to the latest information anytime and anywhere in the country,” Libarnes added.
“Entertainment is one of the most talked about topics in the Philippines on Twitter. For example, we saw over 4.6 million tweets during AlDub’s first-ever teleserye Destined to be Yours’ pilot episode,” said Dwi Adriansah, head of business development for Twitter Southeast Asia and Australia. “We are excited to partner with two of the largest telcos in the country to bring data-friendly, real-time updates from what’s happening with love couples like AlDub, KathNiel, and JaDine, to the latest teleseryes, as shared experiences to more Filipinos across the nation with Twitter Lite.”
With more than 313 million active users worldwide, Twitter has become a vital platform for social media-savvy Filipinos to stay updated on events and personalities in and out of the country.
Plantronics, a pioneer audio and wearable technology have created new trends that allow people to simply communicate. The continuous discovery of innovation is not limited to creating technology but also represent social responsibility to its consumer. This year Plantronics Philippines would like to present “BACKBEAT RUN FOR A CAUSE 2017” a half marathon event happening on May 28, 2017 at Bonifacio Global Center. The race is open to sports enthusiast, people with active lifestyle and young professionals with 5K | 10k | 16K | 21K category.
This event will not only support the running community but also for the benefit of KYTHE FOUNDATION INC. a non-profit, non-stock organization aimed towards improving the quality of life among hospitalized children with cancer. In celebration of its 25th years of giving hope through simple sharing and togetherness.
Plantronics strong campaign to practice hands-free driving supports the Government RA No. 10913 Anti-Distracted Driving Act that will penalize drivers who use mobile phone and electronic devices while driving. Runners who will register online will get a special limited offer of Plantronics ML15 worth 995.00 Php. ML15 is a Mobile Bluetooth headset that allows users to enjoy mobile call without holding the phone.
The race is not the usual running event, runners will also have the chance to enjoy extraordinary on-ground activities and after-party concert. Watch out for the performance from the most interesting up-and-coming bands in the music industry and guest DJ.
The ultimate summer run party is coming very soon!
Students are thrilled to go back to school especially with new stuff to add to their gear. Our children are so keen in keeping up with the Joneses and having the latest gadget gives them the drive to look forward to the school year 2016-2017
They anticipate to parade on the catwalks of their beloved school sporting the latest trend to match their new uniforms, shoes, bags, notebooks, etc.
Most of all its Parent’s funding season, the pinnacle of all. Allowance so to speak, where kids learn their first haggling in the world of finance.
Every parents dream is to fully provide for their treasured children/students. The necessities required by the academe is more often overwhelming. Thus Cd-R King perceives the need to provide for parents, students, and the school itself a channel where quality yet affordable supplies can be acquired.
Remember when CD-R King disrupted the nation by providing the most affordable blank media? Everyone shifted to the brand and most Filipinos are thankful to have an alternative as oppose to the more expensive ones in the market. Giving Filipinos a practical option has always been CR-R Kings vision.
Widest more affordable options for everyone:
CD-R King still carries your beloved blank media for as low as Php5.00.
USB flash drives as low as Php160
They also have the most basic back to school neccessitites such as Ballpens for as low as Php2.00 a piece and Mechanical pencils for as low as Php10.00.
You can also buy Bond papers and other paper needs such as Photo and transfer sheets.
As far as gadget technology are concerned, you can now extend battery life of one gadget to another thru Miro USB to Micro USB mobile charging cable.
Get more data space for your Iphone with PQI i-connect.
Micro SD for android for as low as Php150
Scientific calculators are also very affordable at Php90.00
Schools may also enjoy the affordability CD-R King has to offer.Entry level projector for small classrooms can be acquired for as low as Php3,800
While bigger area projectors can be obtained for as low as Php9,900
Projector boards are offered for as low as Php2,280
Wireless Laser Presenter for as low as Php280.00
All these and more are available from your One-Stop media provider, CD-R King. Visit their more than 400 branches nationwide for any of your office, home and school needs.
